Monday, 27 April 2015

2015 Enterprise B2B Content Marketing Report: More Isn’t Better

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Companies in the B2B space from IBM to HubSpot have been actively and effectively engaging prospects with longer sales cycle content for ye...

The Value of Links

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Links aren’t valuable because of Google; Google is valuable because of its use of links. http://ift.tt/1OvfGqL

4 Effective Customer-Centric Content Marketing Ideas for "Boring" Industries

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Here are four ideas to help you create powerful content, no matter your industry, that will engage your target audience and earn links and s...
Sunday, 26 April 2015

Google Inc. Q1, 2015 Results, Revenue was $17.3 billion

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Google's first quarter ended with revenues up 12% year on year. http://ift.tt/1Kj7oMR

Google Mobile Algo Roll-Out April 21, 2015

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WebmasterWorld Members discuss the Google smartphone mobile roll-out starting April 21, 2015. http://ift.tt/1zYm0Lq

How Soon For a New Responsive Site to Appear in Google SERPs Showing "Mobile Friendly"

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WebmasterWorld Members discuss the time-scales involved in getting a "mobile friendly" site in Google SERPs. http://ift.tt/1zYm1PD...

Google Switches Mobile Search To Show Real-World Names

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More changes to mobile search prior to the mobile update coming on 21 April. http://ift.tt/1I8dTmi
Friday, 24 April 2015

Online Marketing News: Facebook Says Hello, Twitter Gets More Direct, Google Gets Mobile-Friendly

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The Periodic Table of Social Media -  There’s a science to social media. From content and metrics to terminology, here’s a fun way to test ...

Google Profits Rise as Ad Revenues Increase

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Google reported a 4 percent increase in profits for Q1, driven by a steady growth in ad revenues. The company was hurt by the recent strengt...

Bing Follows Google's Lead and Launches Shopping Campaigns

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Much like Google did last year, Bing is now beta testing shopping campaigns, which give advertisers more sophisticated management and perfor...

Google Inc. Q1, 2015 Results, Revenue was $17.3 billion

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Google's first quarter ended with revenues up 12% year on year. http://ift.tt/1DYPnkJ
Thursday, 23 April 2015

Attention Keyword Hoarders: You Need to Delete 98% of Your AdWords Keywords - Here’s Why

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Oh, hello there, AdWords advertiser. You with the massive keyword hoarding problem, over there. Yes, you...we need to have a talk. ht...

Will Yandex Penalizing Paid Links Affect Other Search Engines’ Ranking Factors?

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The move by the Russian search engine to penalize paid links may be a smart one, but will it have a ripple effect on other search engines su...